Mondays are the most hated days of the week for most people for so many reasons, and very few people get excited at the thought of a blissful Monday morning but imagine for a minute if you were to receive some huge some of many on a particular Monday, you probably would look forward to it with much eagerness, so the Monday syndrome is all in your mind. Speaking about project I have a little project I have been working on which for some reason I have not told you about but I’ll talk about it today in bits and pieces and drop a few hints of it in future posts as well.
Mr. Jonathan Okanlawon, a very good friend of mine just released a new book, The Lasgidi Entrepreneur and he outsourced the promotion of the book to Penvoices. Penvoices is an initiative a friend of mine and I launched to help Nigeria writers get their books in the hand of readers not just within Nigeria but around the world.
This is huge!
Last week I spoke about the 3 stages your book must go through to guaranty it a chance of success, and I’m not just talking the talk but I’m walking it as well.
So, with The Lasgidi Entrepreneur, we’re currently walking through the Pre-Launch stage and we’re not going the traditional method where we have to print the book just yet, but we’re applying leverage in our campaign and in everything you’re attempting to do today it’s very important you use leverage, and the best place to get the leverage you need is on the internet because it saves you time, money and sweat.
I often tell people that you can’t claim to be an expert in something and not write a book, and most people agree with me on that but rarely do anything about it, which gets me wondering attimes. So I’m going to kick off with a writer’s workshop where I’ll attempt to rescue a few people from procrastination and get them to write a book ( it’s not going to be free).
For the Pre-launch stage, a couple of folks have mastered how to do it right, in terms of getting their books into the hands of readers but their methods is not duplicable because pocket sizes vary.
Let’s look at it this way, most writers spend so much time in solitude tapping inspiration for their book and as soon as it is finished they find out the publishing houses aren’t interested in unknown names, so what do they do?
They resort to self-publishing, where they head to shomolu and print the books for themselves hoping it sells, and in the long run many of them end of handing out free copies to friends and families hoping to get attention one way or the other.
I find the strategy fascinating, of course it leaves a question in my mind and that is; how do they (writers) intend on recouping the funds spent already?
This is where leverage comes in, and the sooner you learn how to leverage you will not only cut down on your cost but you will also reach more readers. Next I will teach you how you can cut the cost of your pre-launch and increase your chances of better returns on your book.